Monivest — Fintech Savings & Investment Platform
A fintech platform designed to simplify savings and investment through a clear, accessible, and trustworthy digital experience.
Role
Duration
Tools
Team
Project Overview
Monivest is a fintech platform focused on making saving and investing more accessible through a clear and intuitive digital experience. As the Product Designer, I translated the product requirements into user-focused interface designs, working with the team to create a cohesive experience across key product touchpoints.
3
Key Sections Designed
2
Design Deliverables
3
Competitors Reviewed
Problem Statement
Saving and investing can feel complex when financial products, processes, and potential returns are difficult to understand at a glance. For Monivest, the challenge was to communicate these offerings in a way that felt clear and approachable while building confidence in the platform.
The design needed to simplify complex information, guide users through the value of the product, and create a credible experience that encouraged users to take the next step toward saving and investing.
Research & Discovery
I reviewed the product requirements and aligned with the team during a PRD meeting to understand the product goals, audience, and key requirements. I also conducted a competitive review of Rise, PiggyVest, and Cowrywise to understand how established fintech platforms communicate savings and investment products.
3
Competitor Benchmarks
3
Market Leaders Reviewed
3
Key Research Themes
Key Insights
Clarity builds confidence.
Financial products need clear explanations of their value and processes.
Trust is essential.
Transparent information and credible presentation help reduce uncertainty around financial decisions.
Simple journeys reduce friction.
Clear navigation and straightforward paths help users understand the product and take action.
Ideation
I translated the product requirements and competitive insights into design directions focused on clarity, trust, and ease of understanding.
The ideation explored how to communicate Monivest's savings and investment offerings clearly while creating a visual direction that felt credible, modern, and aligned with the brand.
User Flow
I mapped the key user flows to establish a clear path through the experience, from understanding Monivest's offerings to exploring the product and taking action.
The flow helped define the information hierarchy and key interactions across the experience, ensuring each step supported a straightforward and coherent journey.
Wireframing
I translated the defined user flows and product requirements into low-fidelity wireframes, establishing the structure, information hierarchy, and key interactions across the experience.
The wireframes helped clarify content placement and layout before moving into the visual design stage.
The wireframes established a clear foundation for the key product experiences, helping align the team on structure, hierarchy, and interaction before moving into high-fidelity design.
Visual Design
I translated the approved structure into a cohesive visual system that reflects Monivest's focus on clarity, trust, and financial confidence.
The design uses a restrained black and maroon-red palette, clear typography, and consistent visual patterns to create a polished and credible experience across the landing page.
Prototyping & Testing
I created high-fidelity prototypes to demonstrate the intended interactions and transitions across the key sections of the experience.
The prototypes helped communicate the final design direction clearly and provided a reference for the team during implementation.
Iterations & Refinements
Design reviews and team feedback informed refinements across the landing page, helping improve content hierarchy, visual consistency, and the clarity of key product sections before the final design was completed.
Final Design
The final landing page brings Monivest's value proposition, savings and investment offerings, and key product information together in a clear and cohesive experience.
The design balances strong visual communication with straightforward content structure, helping users understand the platform and its offerings while reinforcing trust in the brand.
Impact
3
Experience Areas
2
Design Stages
1
Unified Design Direction
Lessons Learned
Working as part of a collaborative product design team strengthened my ability to contribute within an established design process while maintaining consistency across the product experience.
The project also reinforced the importance of translating product requirements and competitive insights into clear design decisions, particularly when designing for financial products where clarity and trust are essential.
Next Steps
Future iterations could focus on incorporating user feedback to refine the information hierarchy, strengthen clarity around savings and investment offerings, and improve the overall product experience as Monivest evolves.
